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Headline as an important part of internet marketing

If a user’s page saved to favorites, will be here always show just the headline. It can be seen in the page header, is shown at the full-text statements and draws the user at a glance. It is the most important search engine and the user is in his statement unwittingly managed. Many search engines display as search link just words on the page header and source title tag is critical to search one of the most important factors. A well chosen title that corresponds to the content of what the user is looking for, the site can significantly help in the search results.

How should the caption look

The most important keywords should be placed immediately at the beginning. For each category of e-shop, article, or other page, it is appropriate to create an original non-recurring headline that attracts the reader so that he can overlook the other hand clicks on its associated text description of the goods and the like. Concise headline should match what awaits visitors in below! The optimal size of the title, for example, with cells is 6-8 words. However, it may be longer, for example because the search engine list occasionally launches its intermediate portion and give priority to the final part of the title, if it finds the keyword that the user is looking. Feel free to upload it to the sales arguments that could persuade the user to click and get it into your online store.

Which is good to avoid

Try to avoid crazing and no speakers of phrases, but also cheap sensationalism. Nor is it appropriate site “optimize” – it would be a shame to get rid of linguistic diversity and the logic of the text. Nedosadzujte too many keywords in titles or subtitles levels H1, H2, H3, and try to create original and vice versa apart differentiating subtitles corresponding text content.

Meta Description Tag ie description Search

Meta Description Tag she is about two-line label that will appear in the list of results in the search engines Google. immediately below the page title. This label search engine is appropriate form so that there appeared keywords and description to convince users to visit your site. The label should be formed from less meaningful sentences should also adopt a glance and to convince users to enter on the page. Also speaking, the more early descriptions words stand, the better. It is not a requirement. Its scope in terms of length may be greater – for example, a few sentences, because search engine list may sentence in descriptions while searching jump in any order, depending on whether found in the phrase, keyword or not.

Keyword is the word or phrase that is displayed as a result of the full text search. Where should therefore be your website or e-shop well sought must also be suitably optimized in terms of keywords. These words should represent the content and goals of your website and would be less competitive, but often searched by users.

from site : fastcentrik.sk


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